šŸ› ļø A Quick Update

Labor Day State of the Union

What up, marketers. Welcome another 1-1-1 edition of Adam’s Letter. Welcome to the 34 new subscribers this week! If someone sent this to you - please subscribe and join 765 other marketers who use this newsletter to earn more and further their careers.

hey gang -

i’m typing in lowercase because i’m sitting here in the darkness of our hotel at dollywood surrounded by sleeping babies and a very tired wife.

if i wake up anyone it may be the end of me and this newsletter - so you’ll excuse me if i type in a whisper.

we’re sneaking in a quick vacation to end the summer, and i know many of you are doing the same. so, instead of a typical 1-1-1 email i wanted to give you 3 important updates:

Community

this community has grown faster than i ever thought it could. i’m so grateful to each of you who opens and interacts with my work each week.

we’re up to 765 marketers reading. this newsletter. 765!  

the average movie theatre holds 200 seats. i was a c-student in math, but im pretty sure that means we could fill up nearly 4 movie theaters just with the readers of this newsletter.

(btw - this group includes some very smart and powerful marketers who would benefit from meeting each other in person… we may have to make that happen!)

all that to say: thank you. thanks for reading. thanks for responding. and thanks for sharing. this is the top of the first inning. i can’t wait to see what this group evolves into over time.

Sponsorship

on the back of my thank you, i have an exciting announcement to make:

we have our first sponsor! meet Supermoon. technically they don’t start until next week, but i’m too amped to keep it quiet.

last month, a reader of the newsletter reached out to inquire about sponsoring the letter. i was ecstatic…and frazzled. the convo went something like this:

supermoon: are you accepting sponsors?

me: yes of course we do sponsorships…

sm:…

me: oh, you wanna sponsor?! very cool, very cool, very cool…lemme pull up our sponsor page

*5 minutes of typing sounds later *

me: found it! sorry about that…here are our sponsor packages. let me know what you think. too much? too little? just right? am i talking too much?

sm: ya…we’re in. just let us know how to pay.

me: 😳 

all that to say, i’m stoked to have them and now have a full-fledged sponsor program. we’re booked until october. hit ya boi up if you’re interested!

Programming

finally, i’ll finish this update off with a question for you. what do you value most about this newsletter?

i started with the intention to do marketer deep dives as the core product (and still do). but every time i speak with one of you, the more tactical 1-1-1 emails seem to be resonating more deeply.

so, i’d love to know: what do you want out of this email? i’ll give you some options:

my only ask: if you choose ā€œotherā€ please reply to this email with what ā€œotherā€ would ideally look like.

ok, that’s it for this week. a kid rolled onto my leg 300 words ago and now i’ve lost all feeling in my appendages.

have a great long weekend. i’ll catch you soon.

-av